Digital Audit
Let's assess together the actual effectiveness of your digital presence to achieve your strategic goals.
Evaluate, measure and move forward
Take your website to the next level
In a constantly changing and increasingly competitive environment, it is important to know how to question oneself in order to stay ahead of the game. An audit is the key!
Inovae helps you to take stock of your site, the cornerstone of your online presence: its strengths and weaknesses, possible threats to its performance and possible improvements to achieve your strategic objectives.
Three themes
Can be combined according to your needs
Our team of experts can carry out a complete audit of your website or, depending on the need, target one or more dimensions for analysis.
User experience UX/UI
Analyse the experience of Internet users on your site (information architecture, navigation menu, user behaviour and paths, content readability, accessibility, ergonomics on tablets and smartphones, etc.).
Visibility SEO
Evaluate the visibility and reputation of your site (positioning in search engines, image, competitors' practices, analysis of keywords, quality of content and page structures for referencing, etc.).
Technical
Analyse the impact of the site's architecture and the technologies used on the site's performance (technical infrastructure, content management system (CMS), loading speed, hosting conditions, error messages, compliance with accessibility standards, responsive design, security flaws, etc.).
We help you find pragmatic solutions
Through a methodical process
In order to understand your objectives, your context and identify the frustrations caused by your current tools, we start each audit with a discussion with you and your teams. Our experts will ask you the right questions to quickly target your needs.
A detailed document will be given to you with the report of all the points we analysed. You can ask us all the questions you want... and that you never dared to ask. During this meeting, we will also discuss with you some avenues for reflection concerning the next actions to be taken to make your digital presence an effective communication tool.
